Don’t Feel Entitled, You must work to earn your reward- Petra Aba Asamoah

Interview with Petra A. Asamoah
Petra Aba Asamoah is a rising corporate leader in Ghana. In 2016, she was named one of 30 Ghanaians about to shake the world. Petra worked in the airline industry for 9 years rising from the position of a National service person to become the General  Manager of the company within the period. She is currently the Acting General Manager of MG Radio, Head of Station of 3FM 92.7 a radio station in Accra and a part-time tutor at Simon Page College of Sales and Marketing. She also runs her own Sales training dubbed ‘Sales 101’. Petra is married to Samuel Sena Asamoah and they have two children.

We spoke with Petra to learn more about her amazing journey:


Tell us a bit about yourself, background, family, education etc?

I am a middle child and a southpaw. Growing up, I had a very interesting childhood – it was a mixture of a lot of things. My parents were separated by the time I was 6, I was raised by my father and myself and my siblings went everywhere with him. That meant we travelled a lot. My dad passed away when I was 21 and that made me independent early. My first degree is in Political Science with Philosophy from the University of Ghana, I have a post graduate diploma in Marketing from the Chartered Institute of Marketing and qualified as a Chartered Marketer in 2013. In 2016, I graduated from the University of Ghana Business School and was awarded an MPhil in Marketing I am the mother of two lovely, talented children and the wife of my best friend – Samuel.


I believe I have simply been blessed with opportunity. My journey so far has been one I describe as one of SERENDIPTY. I believe that everything I do, I must do well and to the glory of God, so I put my best into my tasks and believe God to bless my efforts with success. I work hard…very hard, but I have also learnt that building simple but robust systems and processes are crucial to working efficiently.  I work a lot with lists and schedules and rely on my memory rarely. I believe in people, that when given the right opportunity, exposure and coaching, they can do exceptional things. I believe in giving people the opportunity to prove themselves. My attitude to work is one of constant learning and improvement. I remain a very self-motivated person. I want to make a mark on everything I do and my name and legacy are very dear to me…my brand is my biggest asset.

What challenges did you have to overcome to become who you are today?
The biggest challenge anyone will face is the challenge of self and achievement. I tell myself all the time, ‘You have NOT arrived’. I am grateful for everything I have achieved but I do not rest on my oars. Gender or youth have not been too challenging. I’ll say striving to achieve excellence has also been challenging. When you’re young and not the one in charge, you tend to be tagged as ‘doing too much’ or ‘behaving as if the job is for your father’. When you are the one in charge you’re tagged as ‘difficult’. I am principled and believe in order… balancing that with a lot of camaraderie and genuine liking and concern for people, I am able to influence my teams.

What advice do you have for the youth in terms of their career and life in general?
No one owes you anything. Not your mummy, not daddy and not society. Whatever your parents give you is a foundation, you must build on it. Don’t feel entitled. Work your best for reward. Offer value and push to be your best and more. Do not compete with other people, compete with yourself and be better everyday. Trust God, find time to serve other people and think of leadership as influence and service. Lead without title.

What role has your relationship with God played in your life?

I will be NO WHERE without God.

Follow Petra on her blog:



Leave a Reply